In December 2025, there were 2,004 new motor vehicles sold in Newfoundland and Labrador, a decrease of 5.7% (or 121 units) compared to December 2024. The value of sales decreased by 0.3% compared to December 2024.

The average price of new motor vehicles sold in the province stood at $54,687 in December 2025, marking the highest average price on record for the province and an increase of 5.7% compared to December 2024. At the national level, the average price decreased by 1.4% to $58,849 in December 2025.

On an annual basis, the number of new motor vehicles sold in the province increased by 9.3% in 2025 compared to 2024, representing the second highest growth in the country behind Nova Scotia (12.2%). The corresponding value of sales increased by 9.5%.

At the national level, the number of sales decreased by 6.1% compared to December 2024, and the value of sales decreased by 7.4%. On an annual basis, the number of sales for Canada increased by 2.1% in 2025 compared to 2024, and the value of sales increased by 0.9%.

Statistical Reference: Statistics used in this analysis were current at the time of writing. For the latest in new motor vehicle sale statistics visit the Newfoundland & Labrador Statistics Agency site.